This post is all about selling printables on Etsy.
With over 2.5 million active sellers, Etsy is a popular platform for selling handmade goods, vintage items, and craft supplies. But more than just that, it’s a great way for any individual with an entrepreneurial spirit to start a business from scratch!
Selling printables on Etsy is a great way to reach a wide audience of potential customers. And what’s even better is that selling printables on Etsy is the perfect passive income stream!
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This article is going to delve into some common questions like: what printables sell best on Etsy? Is it worth selling printables on Etsy? And how much money can you make selling printables on Etsy?
What are Etsy Printables?
Etsy Printables are digital products that can be downloaded and printed at home. They include items like wall art, cards, invitations, planners, and more. You can sell ready-made printables or customize them for your buyers. Essentially, they’re the ultimate passive income stream because you can create the printable once, and with minimal maintenance, the revenue will keep rolling in as people continue to purchase your product.
However, because there are so many sellers on Etsy, it’s important to make sure your printables stand out from the crowd. In this how-to guide, I’ll share some top tips for selling printables on Etsy, so you can start making money today.
What Printables sell best on Etsy?
There are a number of factors that will affect which printables sell best on Etsy. In general, buyers are looking for unique, stylish, and practical designs. They also want products that are easy to use and that offer good value for the price.
Some of the most popular types of printables include:
- Wall art
- Party games
- Cards and invitations
- Planners and organizers
- Educational resources
- Printable labels and tags
- Business forms and templates
If you’re not sure which type of printable to create, take a look at what’s popular in the Etsy marketplace. Browse through the top-selling items and see what buyers are looking for, this will often change seasonally and depending on what is trending at the time.
Also, you can use tools like Marmalead and Sales Samurai to determine demand and competition for various printable niches.
How Much Can You Make Selling Printables On Etsy?
So, I’m sure you’re wondering just how much can I make? The amount of money you can make selling printables on Etsy depends on a number of factors, including the quality of your products, the price you charge, and the demand for your designs.
To give you an idea of how much you can potentially make, let’s take a look at some real-world examples.
One Etsy seller, who specializes in printables, reports earning an average of $11 000 for the year. That’s over 900$ per month!
Another Etsy seller made over $70000K during the year 2020 by selling printable artwork.
As you can see, there’s a lot of potential to make good money selling printables on Etsy. But, of course, your mileage may vary depending on your skillset. If you’re just getting started, it may take some time to build up a following and start making sales. However, if you create high-quality products and market them effectively, you can certainly make a good income from selling printables on Etsy.
Now that I’ve covered the basics of selling printables on Etsy, let’s take a look at some tips to help you get started.
Top Tips for Selling Printables on Etsy
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Find a niche
When it comes to selling printables on Etsy, one of the best things you can do is to narrow your focus and find a niche.
While there are many types of printables you could offer on Etsy, finding a niche will be much easier for you to attract customers and gain an audience. Of course, you may be wondering what printables sell best on Etsy? Some of the best-sellers include: planners, journals, colouring books, stationary, party décor and party games.
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Offer high-quality printables
If you want to be successful in selling printables on Etsy, it’s important that you offer high-quality products. This means ensuring that your printables are well-designed, professionally printed, and packaged correctly.
In addition to offering high-quality printables, it’s also important to provide excellent customer service. Be sure to respond to messages and questions promptly, and always go the extra mile to make your customers happy.
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Promote your printables
To sell printables on Etsy, you need to let people know that your products exist!
There are a few different ways you can promote your printables. First, be sure to utilize all of the Etsy marketing tools, such as keywords, shop sections, and shipping profiles.
In addition to using Etsy’s marketing tools, you can also promote your printables through social media, blogging, and email marketing. By promoting your products in multiple places, you’ll be able to reach a wider audience of potential customers.
The last way to promote your listing is through Etsy Ads. You can start with a budget as low as 1$ per day.
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Don’t be afraid to start small
When it comes to selling printables on Etsy, it’s important not to get overwhelmed by the competition and expectations. If you’re just starting out, don’t worry about offering hundreds of printable products right away. Instead, create a few high-quality products and test the waters. As with anything, getting started is probably the hardest part.
If you offer a product that customers love, you can always add more items in that theme later on down the road. Starting small will help ensure that your business is successful over the long term, no matter what changes occur in the Etsy platform.
Getting Started Selling Printables on Etsy
So you’ve got all the background knowledge and you’re ready to get started but you’d rather not have to spend any money? I can definitely relate!
What’s great about printables is that you can create them using completely free software. Canva is design software that you can use to create printables and it is my personal favorite.
Creating Printables in Canva
- Open up Canva and create a new design. You can either start from scratch with a blank canvas or choose from one of the many templates that they offer.
- Start adding your content! You can add text, images, shapes, and more.
- Once you’re happy with your design, save it as a PDF.
- That’s it! Your printable is now ready to be sold on Etsy.
Now that you know how to create printables using Canva, let’s talk about how to actually sell them on Etsy.
From Creation to Selling
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Set up your Etsy shop
If you don’t already have an Etsy account, the first step is to set up your shop. You’ll need to choose a shop name, fill out some basic information about yourself and your business, and then select your payment methods.
At this point, it’s also a good idea to try and pick a colour scheme, so that all of your product listings look somewhat similar. This will definitely add to the visual appeal of your shop!
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Create your listing
Now it’s time to start creating your listing. You’ll need to choose a title and description for your printable, upload your PDF file, and set a price.
Picking the right keywords is crucial if you want to get your products found organically in the Etsy search results. Using tools like Marmalead and Sales Samurai will help you determine the right keywords to include in your listings. Try to target words with high demand and low competition.
In terms of the actual download trying to make it as valuable as possible to the customer. This can include simple things like providing different sizes and forms (JPEG, PDF etc.) of the printable. These different forms can easily be made in Canva.
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Promote your listing
Once your listing is live, it’s time to start promoting it! Share your listing on social media, in forums, on blogs, etc. The more people that see your listing, the more likely you are to make a sale.
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Repeat!
Rinse and repeat the steps above for each new printable that you create. The more listings you have, the higher your chances of success. When you start noticing what is selling, double down on those efforts and make related products.
Once you have multiple products you can also work on creating bundles of related products. For instance, if you have a gratitude journal, and a mindfulness worksheet, consider bundling them at a slightly lower price point than both of the products individually.
This is a great starter guide if you’re looking to take the plunge into the Etsy printable world. However, it will definitely require some trial and error (but personally I think that’s one of the best ways to learn!). However, if you’re looking to accelerate the learning process a bit, then consider taking an Etsy printables course.
I have heard nothing but great things from individuals that took the course through Gold City Ventures.
This passive income stream is probably one of the lowest barriers to entry with its low start-up costs. So what are you waiting for?
This post was all about selling printables on Etsy.
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